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Why Consistency Matters.

Due to our constant media intake, from movies to news to social media, we are inundated daily with highly visible, highly successful people. Are these people more intelligent, talented, or better than we are? Or was their success due to mystical knowledge or plain old luck? Although none of those things hurt, it turns out the most significant indicator of success is something far less exciting. It turns out that it’s all about how consistent we are.

Have you seen the quote: "Hard Work Beats Talent When Talent Doesn't Work Hard.” This short piece of wisdom by Tim Notke speaks to our topic. Broken down into its most essential parts, consistency is the convergence of time and action. Achieving consistency relies on creating and maintaining a schedule for a particular activity or behavior, be it working out, making sales calls, learning a language, or even our bedtime, and then abiding by that schedule.

If you think back on most things you have accomplished in your life, did you see success in one day, or was it after many days, months, and sometimes years? Likely the latter. And why is that? In the interview, "Why Consistency Matters in Relationships and Leadership,” Simon Sinek points out that when you try to determine the one thing that pushed you over the edge to success, it can often be impossible to pinpoint. Instead, the daily practice, the monotonous, boring stuff accumulates and combines to create success.

If you make one call, you might get a sale, but your odds increase dramatically if you make 100 calls. If you lift weights one day, you will see no change in your physiology. You will see a difference if you lift weights every week for six months. It comes down to doing the same thing repeatedly.

How do you know if that same thing is the right thing? Consistency is also about measurement. Eric Holtzclaw of Inc., Magazine says that when he begins a new initiative or process, he gives it at least six months before deciding if it is a success or failure.

Measurement gives us a buffer between outcomes and expectations. Often, we begin a new program or process and expect to see results after our first or second effort. When we do not, we give it up, believing there must be a flaw in the plan or in the execution of it, when in fact, we did not give it enough time to work.

Rebecca Patterson of Forbes Magazine sums it up nicely, “It’s an absolute fact that if you can learn to do something consistently, you will discover much greater strengths and opportunities within yourself than you could ever imagine.”

Small, targeted behaviors, measurement, and patience are essential when building consistency in your work or business life. What are your best examples of how consistency has worked for you, or where can you begin to build consistency to create the success you are looking for?

Simon Sinek - Why Consistency Matters in Relationships and Leadership:

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